Latest News
EDELMAN APPOINTS TWO TOP EXECUTIVES TO NEW ROLES
Tue, 24 Aug 2010
Edelman, the world's largest independent public relations firm, announced today that Alan VanderMolen, president of Edelman Asia-Pacific since 2002, has been appointed to the newly-created role of president and CEO, Global Practices and Diversified Insights Businesses. David Brain will transition from his role as president and CEO of Edelman Europe, Middle East and Africa to take over leadership of Edelman Asia-Pacific. Both roles take effect January 1, 2011.
Deb Fiddelke Joins Edelman Chicago as Senior Vice President to Lead Public Affairs Practice
Wed, 11 Aug 2010
Edelman, the world's largest independent public relations firm, has named Deb Fiddelke, a former member of President George W. Bush's White House staff, senior vice president leading its Public Affairs practice in Chicago.
Raymond Siva joins Edelman in Kuala Lumpur as Managing Director
Mon, 19 Jul 2010
On the back of a year of strong growth for Edelman in Malaysia, Raymond Siva joins Edelman in Kuala Lumpur as Managing Director to build on the public relations firm's strong brand, technology, healthcare and digital foundations. After six years managing the business, Karen Hoh moves into a dual role as Client Services Director and Senior Counselor, Health Practice, Southeast Asia.
NTA and Edelman to Host Free Crisis and Media Relations Seminars for Gulf Coast Region
Tue, 29 Jun 2010
NTA, North America's premier association of travel professionals, and Edelman, the world's largest independent public relations firm, are presenting a series of free seminars titled ?Practical Skills for the Oil Spill Crisis: Managing Media Relations and Building Business through a Crisis.? The seminars, open to all members of the tourism industry and others impacted by the crisis, have been scheduled for July 13 at the Mississippi Gulf Coast Coliseum in Biloxi, Mississippi and for July 14 at the Municipal Auditorium in Houma, Louisiana. NTA and Edelman are working to schedule seminars in Alabama and Florida the last week of July.
EDELMAN'S TWEETLEVEL TOOL TO HELP MTV AND ZYNC FROM AMERICAN EXPRESS FIND MTV's FIRST-EVER TJ ?TWITTER JOCKEY'
Mon, 14 Jun 2010
Edelman, the world's largest independent public relations firm, has been selected by MTV to help the network and ZYNC from American Express find the first MTV TJ ?Twitter Jockey'. One lucky candidate will be hired to become a brand-new face and voice for MTV across social media platforms, including MTV.com, to expand the two-way dialogue between MTV and its global audience. MTV and ZYNC from American Express will launch ?Follow Me: The Search for the First MTV TJ?, in which 20 social media enthusiasts compete head-to-head in Twitter challenges for the ultimate dream job in New York as MTV's first TJ. Edelman's TweetLevel ? which measures an individual's influence on Twitter ? will be used as the valuation tool to assess the contestants in the search for MTV's top tweeter. Fans of the show will be able to follow the contestants' progress on the customized TweetLevel site at zync.mtv.com.
Michael Slaby Joins Edelman to Lead Digital Practice
Thu, 10 Jun 2010
Edelman, the world's largest independent public relations firm, today announced the appointment of Michael Slaby as Executive Vice President and Global Practice Chair of the firm's Digital practice. Slaby most recently led communications and technology strategy for venture capital firm TomorrowVentures as its Chief Technology Strategist and also served as a technology and new media advisor to the Obama administration.
Steve Schmidt Joins Edelman as Vice Chairman, Public Affairs
Wed, 2 Jun 2010
Steve Schmidt, one of the top public affairs and political strategists in the country, is joining Edelman, the world's largest independent public relations firm, as Vice Chairman, Public Affairs. While providing counsel on a limited basis effective immediately, he will join in full come December 1st. Schmidt most recently has been a partner at Mercury Public Affairs, where he led the firm's operations in California.
Stefan Stern Leaves the FT for Edelman
Tue, 1 Jun 2010
Stefan Stern, one of the Financial Times's best known commentators, joins Edelman, the world's largest independent PR agency, in the role of Director of Strategy. He will provide senior counsel to organizations across all industry sectors on strategic reputation management at the intersection of business, media and society. He will also be an active contributor to Edelman's publications series and support the generation of content in his specialist field of management. He will start this new position in August, after many years writing for the FT.
Study Reveals Shift as Social Networks become ?Social Entertainment?
Thu, 20 May 2010
Research launched today by Edelman, the world's largest independent public relations firm, shows that consumers believe social networks provide a higher value experience compared with other forms of entertainment. Edelman's annual Trust in the Entertainment Industry survey, now in its fourth year, also reveals that the Internet, as a source of entertainment, is second only to television. The survey of 1,000 18-54 year olds in the United States and United Kingdom analyzes the issues that influence consumer trust in entertainment companies.
To view the presentation, please click here.
To view a video of Gail Becker, President, Western Region, Edelman, discussing the findings, please click here.
Edelman Announces DJE Science
Wed, 19 May 2010
Edelman, the world's largest independent public relations firm, today announced the creation of DJE Science, a specialty unit partnering with science-intensive businesses and organizations. Edelman veteran Lynn Hanessian is leading DJE Science as president.
Edelman Names Rick Murray President of Edelman Chicago; Mark Shadle Appointed Head of Corporate Affairs for Zeno Group; Janet Cabot to Lead Edelman's U.S. Food and Nutrition Practice
Thu, 29 Apr 2010
Edelman, the world's largest independent PR firm, named Rick Murray president of Edelman Chicago, the firm's co-headquarters office and home to more than 500 employees. Murray is a nine-year Edelman veteran who has held a variety of leadership positions, most recently as President, Edelman Digital, the firm's global digital practice.
?Health' Joins ?Green' as Business Strategy Across Industries
Tue, 13 Apr 2010
The general public expects businesses outside the health industry ? such as retail, entertainment and consumer technology ? to be involved in health in ways that go well beyond the health of their employees, according to the Edelman Health Engagement Barometer 2010. Nearly three-quarters (72 percent) of people trust a company more that is effectively engaged in health and two-thirds (65 percent) either recommend or buy products from those companies. However, 51 percent said business in general is doing only a fair or poor job in this arena, and only 36 percent trust business to fulfill its role in addressing health. Findings from the survey were presented today at the 7th Annual World Health Care Congress in Washington, D.C.
Tim Scerba Returns to Helm Edelman in Mexico
Tue, 13 Apr 2010
Tim Scerba has rejoined Edelman, the world's largest independent public relations firm, as Managing Director in Mexico. Scerba returns to Edelman Mexico after serving as its CEO from 2004 to 2008. During this time the agency grew by 180%, to become one of the largest in that country, and was frequently recognized for its best-in-class practices and received numerous industry awards such as the Agency of the Year Eagle Award from the US-Mexico Chamber of Commerce.
CAROL CONE JOINS EDELMAN
Mon, 5 Apr 2010
Carol Cone, thought leader, speaker and nationally recognized ?mother of cause marketing,? today joins Edelman, the world's largest independent public relations firm.
To watch Carol discuss why she joined Edelman and the importance of social purpose marketing , please click here.
EDELMAN JAPAN NAMES ROSS ROWBURY PRESIDENT, EXPANDING ITS LEADERSHIP TEAM
Tue, 30 Mar 2010
Ross Rowbury will join Edelman, the world's largest independent public relations firm, on May 1 as President, Japan. Ross was formerly Senior Managing Director and COO at PRAP, Japan's largest independent PR firm. His appointment follows the recent announcement of a new Deputy Managing Director hire in Japan, Kuniko Okuwaki.
